{"id":3048,"date":"2026-03-19T22:15:22","date_gmt":"2026-03-19T22:15:22","guid":{"rendered":"https:\/\/www.nowinstore.com\/blog\/?p=3048"},"modified":"2026-03-19T22:19:00","modified_gmt":"2026-03-19T22:19:00","slug":"introducing-foldsquare-the-new-catalog-maker","status":"publish","type":"post","link":"http:\/\/54.82.220.44\/blog\/introducing-foldsquare-the-new-catalog-maker\/","title":{"rendered":"Introducing Foldsquare \u2014 We Rebuilt Everything"},"content":{"rendered":"\n<p>More than 10 years ago, we launched Catalog Maker on Shopify. You used it to build thousands of product catalogs. You also told us \u2014 clearly and repeatedly \u2014 what wasn&#8217;t working.<\/p>\n\n\n\n<p>So we did something drastic: we started over.<\/p>\n\n\n\n<p><strong>Foldsquare<\/strong> is the result. It&#8217;s not an update to Catalog Maker. It&#8217;s a completely new platform, rebuilt from the ground up, with one goal: making professional catalog creation feel as effortless as it should be.<\/p>\n\n\n\n<p>Today, we&#8217;re opening early beta access to a select group of merchants. Here&#8217;s everything that&#8217;s new.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">A Canvas-Like Editor Built for Real Customization<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"511\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-3-1024x511.png\" alt=\"\" class=\"wp-image-3049\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-3-1024x511.png 1024w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-3-300x150.png 300w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-3-768x384.png 768w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-3-1536x767.png 1536w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-3-1200x600.png 1200w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-3.png 1912w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The old editor was rigid. Foldsquare&#8217;s is not.<\/p>\n\n\n\n<p>We redesigned the entire interface around a canvas model \u2014 the kind designers expect when they open a professional tool. A three-panel layout gives you a structured workspace: your pages and products on the left, the canvas in the center, and a live properties panel on the right. Every block on every page is individually customizable \u2014 position, size, color, typography, spacing, visibility.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-94bc23d7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-duotone-unset-1\"><img loading=\"lazy\" decoding=\"async\" width=\"261\" height=\"464\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Products-1-edited.png\" alt=\"\" class=\"wp-image-3060\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Products-1-edited.png 261w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Products-1-edited-169x300.png 169w\" sizes=\"auto, (max-width: 261px) 100vw, 261px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"280\" height=\"498\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Belt-Tensioner-edited.png\" alt=\"\" class=\"wp-image-3061\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Belt-Tensioner-edited.png 280w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Belt-Tensioner-edited-169x300.png 169w\" sizes=\"auto, (max-width: 280px) 100vw, 280px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p>You can switch between <strong>Pages view<\/strong> and <strong>Products view<\/strong> at any time. Pages view gives you a bird&#8217;s-eye overview of your catalog and lets you reorganize pages via drag and drop. Products view shows your full inventory organized by category, also fully reorderable. Need to reshuffle your line for a seasonal push? Drag, drop, done.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"303\" height=\"139\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/PAGE-SIZE.png\" alt=\"\" class=\"wp-image-3078\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/PAGE-SIZE.png 303w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/PAGE-SIZE-300x138.png 300w\" sizes=\"auto, (max-width: 303px) 100vw, 303px\" \/><\/figure>\n\n\n\n<p>And yes \u2014 there&#8217;s auto-save, real undo\/redo, and custom page formats.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Design Your Catalog Like a Professional<\/h2>\n\n\n\n<p>Foldsquare gives you the tools to build catalogs that actually represent your brand.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Branding Configurator<\/h3>\n\n\n\n<p>Define your brand colors and full typography hierarchy \u2014 body, H1 through H4 \u2014 once, then apply them across all your templates with a single click. No more hunting through individual elements to update a hex code.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"266\" height=\"177\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Branding-1-edited.png\" alt=\"\" class=\"wp-image-3064\" style=\"aspect-ratio:3\/2;object-fit:cover\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Grid Layout<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"268\" height=\"179\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Grid-Layout-edited-1.png\" alt=\"\" class=\"wp-image-3066\"\/><\/figure>\n\n\n\n<p>Instantly place products in clean, consistent arrangements with preset grid options from 1\u00d71 through 5\u00d75, or set fully custom row and column counts. Great for dense wholesale sheets, elegant lookbooks, or anything in between.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Shapes &amp; Drawings<\/h3>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"425\" height=\"283\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-26-edited-1.png\" alt=\"\" class=\"wp-image-3069\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-26-edited-1.png 425w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-26-edited-1-300x200.png 300w\" sizes=\"auto, (max-width: 425px) 100vw, 425px\" \/><\/figure>\n\n\n\n<p>A new shapes library adds rectangles, circles, arrows, chevrons, stars, banners, and decorative elements to your design toolkit. Add visual emphasis, callouts, or structural elements directly on the canvas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Block Library<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"268\" height=\"201\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-19-edited.png\" alt=\"\" class=\"wp-image-3068\"\/><\/figure>\n\n\n\n<p>Save any design block \u2014 a product layout, a highlighted callout \u2014 and reuse it across pages or across catalogs entirely. Tag your blocks, search them, and drop them anywhere. Build once, reuse forever.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Product Design Editor<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"426\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/image-1024x426.png\" alt=\"\" class=\"wp-image-3074\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/image-1024x426.png 1024w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/image-300x125.png 300w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/image-768x319.png 768w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/image-1536x639.png 1536w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/image.png 1895w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Customize the appearance of each individual product card: background, layout, field visibility, typography. Pair it with the Branding Configurator and your catalog will look like it was built by a design agency.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Page Favorites<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"588\" height=\"381\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Contents.png\" alt=\"\" class=\"wp-image-3055\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Contents.png 588w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Contents-300x194.png 300w\" sizes=\"auto, (max-width: 588px) 100vw, 588px\" \/><\/figure>\n\n\n\n<p>Save page designs you want to reuse to a Favorites collection. Switch between Pages and Favorites in the left panel and add any saved design to your current catalog instantly.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Your Catalog Stays in Sync With Your Store<\/h2>\n\n\n\n<p>One of the biggest pain points in the old app was stale data. You&#8217;d update a price or mark something out of stock, and the catalog wouldn&#8217;t reflect it.<\/p>\n\n\n\n<p>Foldsquare fixes this with <strong>auto-sync<\/strong>. Changes made in your online store \u2014 price updates, inventory changes, new products \u2014 automatically flow into your catalog.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"265\" height=\"368\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/image-1.png\" alt=\"\" class=\"wp-image-3077\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/image-1.png 265w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/image-1-216x300.png 216w\" sizes=\"auto, (max-width: 265px) 100vw, 265px\" \/><\/figure>\n\n\n\n<p>On top of that, <strong>conditional visibility rules<\/strong> let you show or hide any element based on product data. Want to automatically surface a &#8220;Sale&#8221; badge only when a product&#8217;s original price is greater than its current price? Configure the condition, toggle it on, and Foldsquare handles the rest. No manual updates. No stale layouts.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">A Table of Contents That Actually Looks Good<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"356\" height=\"465\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/CONTENT.png\" alt=\"\" class=\"wp-image-3079\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/CONTENT.png 356w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/CONTENT-230x300.png 230w\" sizes=\"auto, (max-width: 356px) 100vw, 356px\" \/><\/figure>\n\n\n\n<p>Foldsquare includes a redesigned Table of Contents block with multiple layout styles \u2014 from a clean editorial list to a bold typographic grid. It auto-generates from your page structure and updates as you build.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">New Flipbook Experience<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"413\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/APPEARANCE.png\" alt=\"\" class=\"wp-image-3073\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/APPEARANCE.png 350w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/APPEARANCE-254x300.png 254w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><\/figure>\n\n\n\n<p>Foldsquare catalogs publish as interactive 3D flipbooks. Readers can flip through pages, zoom in, and click directly through to products.<\/p>\n\n\n\n<p>The publish panel includes full appearance controls:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>View modes<\/strong>: Choose between 3D flip, 2D scroll, or swipe<\/li>\n\n\n\n<li><strong>Theme<\/strong>: Light or dark<\/li>\n\n\n\n<li><strong>Background color<\/strong>: Fully customizable<\/li>\n\n\n\n<li><strong>Password protection<\/strong>: Lock catalogs for private distribution<\/li>\n\n\n\n<li><strong>Search engine visibility<\/strong>: Let Google index your public catalogs<\/li>\n\n\n\n<li><strong>Product click behavior<\/strong>: Open in store, quick view, or cart<\/li>\n\n\n\n<li><strong>Real Shopify checkout<\/strong>: B2B buyers can place orders directly from the catalog<\/li>\n<\/ul>\n\n\n\n<p>All of this lives in a redesigned Publish &amp; Share panel with a live 3D preview so you see exactly what your readers will experience before you hit publish.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Catalog Analytics<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"630\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Analytics-1024x630.png\" alt=\"\" class=\"wp-image-3058\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Analytics-1024x630.png 1024w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Analytics-300x185.png 300w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Analytics-768x473.png 768w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Analytics.png 1357w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Foldsquare includes a built-in <strong>Analytics dashboard<\/strong>. Track total views, unique visitors, product clicks, and orders \u2014 with 7-day, 30-day, 60-day, 90-day, and custom date range options. Understand which catalogs are performing, which products are getting attention, and where visitors drop off.<\/p>\n\n\n\n<p>This is data that used to require a third-party integration or a lot of guesswork. Now it&#8217;s built in.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">New Professional Templates<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"470\" src=\"https:\/\/www.nowinstore.com\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-22-1024x470.png\" alt=\"\" class=\"wp-image-3057\" srcset=\"http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-22-1024x470.png 1024w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-22-300x138.png 300w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-22-768x352.png 768w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-22-1536x705.png 1536w, http:\/\/54.82.220.44\/blog\/wp-content\/uploads\/2026\/03\/Pasted-Graphic-22.png 1881w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>We&#8217;ve added a new collection of retail and wholesale templates \u2014 Boho Chic, Ice, Artes, Peace, and more \u2014 designed to look polished out of the box. A template configurator lets you adapt any template to your brand before you even start editing. Pick a template, apply your branding, start filling in products.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">What&#8217;s Coming Next<\/h2>\n\n\n\n<p>Foldsquare is in active beta. Everything above is live and ready for you to try. On the horizon:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AI-powered catalog descriptions<\/strong> \u2014 generate a short description adapted to the catalog<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Join the Beta<\/h2>\n\n\n\n<p>We&#8217;re inviting a small group of existing Catalog Maker users first. Beta access includes a direct line to the founding team, early pricing, and real influence over what gets built next.<\/p>\n\n\n\n<p>Your existing Catalog Maker access stays exactly the same \u2014 you can try Foldsquare alongside it and switch back anytime.<\/p>\n\n\n\n<p>\u2014 The Foldsquare Team<\/p>\n","protected":false},"excerpt":{"rendered":"<p>More than 10 years ago, we launched Catalog Maker on Shopify. You used it to build thousands of product catalogs. You also told us \u2014&hellip;<\/p>\n","protected":false},"author":7,"featured_media":3085,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[1,270],"tags":[],"class_list":["post-3048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-product-updates"],"_links":{"self":[{"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/posts\/3048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/comments?post=3048"}],"version-history":[{"count":5,"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/posts\/3048\/revisions"}],"predecessor-version":[{"id":3082,"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/posts\/3048\/revisions\/3082"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/media\/3085"}],"wp:attachment":[{"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/media?parent=3048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/categories?post=3048"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/54.82.220.44\/blog\/wp-json\/wp\/v2\/tags?post=3048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}