General
Everything You Need to Know about Printing Catalogs
It is an open secret that catalogs can be very effective ways to sell things to your customers – whatever “things’ might imply in your…
General
Introducing Foldsquare — We Rebuilt Everything
More than 10 years ago, we launched Catalog Maker on Shopify. You used it to build thousands of product catalogs. You also told us —…
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General
How to Trademark Your Clothing Brand: Trademarking in Europe vs the United States
Your brand is one of your most valuable assets, no question about it. For this reason, you need to safeguard its integrity, and one of…
How-To
Retail & Wholesale Pricing Strategy
What to Consider When Pricing Products for Wholesale and Retail Product pricing is one of the most important pillars of marketing. On the face of…
How-To
ePacket Shipping Method Complete Guide
ePacket Shipping 101: All You Need to Know about ePacket Delivery Method Over the last decade or two, the world has witnessed much change on…
General
Johnny Russo Interview
[1] Explain to us the need for online merchandising There’s a need. Everyone knows there is a need for it. Especially for the brick and…
General
Build your LinkedIn presence
Guide : LinkedIn presence LinkedIn is the most used social network for professionals, which you are. Often underestimated, LinkedIn can lead to some sales if you…
General
Why your product image isn’t compelling users to buy
As a small business selling online, the quality of your product images makes the single most significant impact on the buyer’s decision. Does the product…
General
Why is a lookbook important for your brand?
Lookbooks are collections of photographs complied to promote a particular clothing or product line. In the past, fashion designers, photographers, and other artisans have used lookbooks…
How-To
From wholesale to retail: how to sell your product to retailers
Wholesale can be a headache. Selling your product to retailers is another hassle, especially when you do not know where to start. Luckily for you,…